Danicwin — UK SME Advisory

Build.Grow.Exit.Win.

Hands-on advisory for UK SME founders — from first hire to final handshake, and the life you build after.

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20+ yearsoperating experience — built and sold

Founder-ledadvice, founder-focused — no juniors

UK-wideinternationally minded — remote-first

What we do

Five practices, one continuous journey.

Danicwin advises across the arc of ownership — from first serious structure through to the life after sale. You can join us at any point.

Foundations

Start & Build

The operating spine every serious business needs: structure, systems, first hires and cash-flow discipline — set up right, from day one.

Momentum

Scale & Grow

Growth strategy, recurring-revenue models, sales engines, leadership depth and selective bolt-on acquisitions — designed to compound.

The Deal

Exit & Succession

Exit-readiness audits, valuation drivers, EBITDA optimisation, due-diligence preparation and deal-process support — so you negotiate from strength.

Life After

Relocation & International

Founder relocation planning and a clear-headed overview of residency options — Cyprus, Spain, Portugal, UAE — delivered in partnership with your regulated tax and legal advisers.

Optimisation

Tax-Efficient Structuring

Pre-sale planning themes and awareness of UK reliefs — BADR, R&D credits, remuneration mix — always framed alongside your appointed tax and legal advisers.

The Danicwin Journey

A single, continuous arc — five deliberate stages.

1
Foundations01
Structure the business so it can be scaled and sold — legal shape, financial hygiene, operating rhythm, first key hires.
2
Scale02
Build the growth engine — pricing, sales, leadership, systems that don't depend on the founder.
3
Exit-ready03
A twelve to eighteen month runway that lifts EBITDA quality, tightens the numbers and prepares the data room.
4
The Deal04
Sit alongside you through advisor selection, negotiation, due diligence and completion — protecting value, tempo and sanity.
5
Life After05
Founder relocation, structuring themes and what to do with the next chapter — coordinated with your regulated advisers.

Founder-led

We built a business, sold it, and now sit on your side of the table.

David and Nicola founded Danicwin after more than two decades building and scaling a successful UK technology services business — from a standing start, through sustained growth, to a successful sale. Every hire, every crisis, every board meeting, every earn-out clause — we've lived it.

Meet David & Nicola

David

Nicola

In their words

Quiet clients. Loud results.

David and Nicola sat between us and the buyer through the whole process. We got a higher offer, a cleaner SPA, and I actually slept.

— Founder — North West logistics SME

We spent two years thinking we needed more sales. Danicwin showed us we needed a completely different operating rhythm. Revenue is up 40%.

— CEO — South East B2B services group

Honest, unpushy, and refreshingly practical. They told us we weren't ready to sell. Twelve months on we are — and worth considerably more.

— Owner — Midlands manufacturing business

Insights

Plain-English writing for founders.

All insights

Exit planning

9 min read

How to Prepare Your UK Business for Exit: An 18-Month Roadmap

Most founders start too late. Here is the sequence that consistently produces a cleaner process, a better price and fewer late-stage surprises.

Valuation

10 min read

What's My Business Worth? EBITDA, Multiples and the Levers That Move Them

Valuation is not a formula, it is a negotiation grounded in evidence. Here is how buyers really think — and how you shift the numbers in your favour.

Life after exit

8 min read

Life After the Sale: Relocation and Residency Options for UK Founders

The deal closes and the diary empties. Where — and how — you land next matters more than most founders realise. A clear-eyed comparison.

FAQ

Answers before you ask.

Still not sure? A discovery call is the fastest way to find out whether we're the right fit.

UK SME founders — typically £1m–£50m revenue — who want a candid, hands-on advisor. Whether you're building foundations, scaling, or preparing to sell, we work at founder pace, in plain English.

Most engagements start with a paid 30-day diagnostic, then move to a monthly retainer with clear deliverables. Exit engagements are typically 6–18 months. We're deliberately selective — a handful of clients at any time.

No — and we don't try to. We're strategic advisors. We work alongside your regulated accountants, tax advisers and lawyers, and we're happy to help you build the right team where gaps exist.

Rarely. Our sweet spot is founder-led businesses with real customers and real cash flow. If you're pre-revenue, we can usually point you to someone better suited.

The UK — remote-first, with meetings across London, the North West and wherever the work lives. We take clients UK-wide and support international relocation planning.

A discovery call is free. Diagnostics start at £6,000; retainers and exit engagements are quoted after scope is clear. If we're not a fit, we'll say so on the first call.

Ready when you are

Let's talk about what comes next.

A discovery call is free, unhurried, and specific to your business. If we're not the right fit, we'll say so.

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